Updated: May 27, 2019
100 Mentoring Movement Part I
I have been a proponent of bringing interest groups together in one place to give them a blueprint for establishing a chapter (the McDonald’s Model), recruitment of members, funding chapter activities, filing for corporate status, filing for IRS 501(c)3 status, development of bylaws, choosing a governance model, researching community demographics, and developing a budget and fundraising plan, among other things we require including the development of a viable mentoring and other Four for the Future programs.
In working on this project, I decided to take it a step further and instead of us waiting for groups to approach us about becoming a part of our network and establishing a chapter, we should identify communities we want a presence and go there to begin the process of establishing a chapter.
We would use demographic data and overlay the information on a map and prioritize communities in need of mentoring support and activism.
The 100 Mentoring Movement is designed to be a proactive rather than reactive approach to chapter growth and development. The 2015 100BMOA Annual Report was titled “Advancing the Journey: Expanding our Reach and Impact.” The 100 Mentoring Movement will indeed allow us to “Expand our Reach and Impact.”
Of the 69 cities with the largest black populations, there are 19 with no 100 presence according to the most recent 100 Chapter Directory. The cities marked in RED are in process.
(If a chapter existed in a city above and is on suspension, we should consider lifting the suspension and allowing them to be rehabilitated by waiving any past due monetary fees. They should be given six months to cure any other deficiencies, and we should work with them to re-establish a presence in the community to continue delivering mentoring services.)
The 100 Mentoring Movement is an initiative of the 100 Black Men of America to establish mentoring communities throughout the country to support young men (and women) of color by fostering a collective effort to provide mentoring services in both group and one to one settings with an emphasis on education, health & wellness, economic empowerment and leadership.
EARNED MEDIA TOUR:
A media tour (a coordinated effort to meet with targeted media contacts across multiple geographical locations), to plant the seeds for news stories about the 100 Mentoring Movement in each city will be needed. Newspaper and broadcast media interviews will be given by the Chairman, Vice Chairman and President (Triumvirate). While the “Triumvirate” will be the primary spokespersons, it is the District Representatives and the Members at Large who will actually do the grunt work of engaging the community on a consistent basis and conducting regional training. This will also more evenly distribute the work.
Networking and community organizing will be an essential tactic for promoting the 100 Mentoring Movement. Contacting clergy, educators, elected officials, community leaders, law enforcement and Greek letter organizations will ensure optimal exposure and community buy-in.
TOWN HALL MEETINGS:
Town Hall meetings should be held on local college campuses, or Municipal facilities. In smaller cities, the Town Hall meetings can be held in churches and high schools if no larger facility is available.
Press Conferences are an effective way to get media attention and garner community support. Press conferences in conjunction with town hall meetings and earned media tours will build credibility and help create a sense of urgency with a call to action.
There may be some communities where paid media can’t be avoided. We should develop a standard print media ad placement to be used in all print media outlets in cities we target. We should have a radio script voiced by the Chairman. We should have two 30 sec. TV Ads and one 60 sec TV Ad produced. The two 30 sec spots will be before and after an unrelated 60 sec Ad. It’s very effective and allows us get attention and then come back after they are paying attention to give them the kicker.
The 100 Mentoring Movement should have a link on the 100blackmen.org website. But it should also have its own web address www.100mentoringmovement.com (I have already registered the name, which I will transfer to the organization if the name is adopted) that can take people to the page which describes the 100 Mentoring Movement on our own website. 100blackmen.org/100mentoringmovement. I’m leaning toward a separate web address with a link on the 100blackmen.org site.
The use of social media is a key tactic and promotional tool locally and nationally. A social media expert will be needed to analyse and target each market and determine the best platform for pushing our message out. We already have some well written material that has been produced over the last few years. The messaging around the “Work of the 100” will be crucial in moving people to action.
A budget will need to be developed based on travel schedules, media, facility rentals, food and other expenses related to this effort.
100 Mentoring Movement Part II
The Second Part of the Plan is to develop a training program for teams from different cities to equip them with the knowledge, skills and resources to efficiently start and effectively sustain a 100 Chapter in their city (the 100 Mentoring Movement Academy).
Whether they approach us or we recruit them, they should all come to Atlanta for a three-day training program (other locations can be considered based on location of teams and ability to deliver content more effectively and cost efficiently in regional locations). Paid full time staff can deliver in Atlanta while District Representatives and Members at Large can deliver content at regional locations.
This will NOT replace the Chapter Development Committee. The CDC will still be responsible for evaluating the interest groups for milestones and benchmarks. Monitoring groups for progress, growth, sustainability, viability of mentoring program and Four for the Future initiatives, conducting visitations, acting as Tip of the Spear and helping to mentor chapter leadership.
This is a rough draft of a concept that I am asking for your help in refining. Please feel free to add, augment, expand any area of this proposal. Also, don’t be afraid to eliminate, delete or scale back as needed.
It is important that we think outside the box. We can grow this organization by 10 chapters in two years if we do this right. And that is being conservative. Realistically budget and time constraints will determine how well this works.
Why the 100 Mentoring Movement as a campaign? It’s important to create motion, activity, the sense of action and outcomes. The 100 Mentoring Movement is a solution to a problem. We must not make it seem as if we are merely promoting the 100 Black men of America (a product). We have to be offering a solution, a remedy, a fix to what ails our Black youth – educational and economic disparities, over-incarceration, over suspensions, over expulsions, low graduation rates, low college going rates, low college completion rates, lack of health care and lack of support for mental health and social services.
100 Mentoring Movement Part III
Definition of Mentoring the 100 Way•
Mentoring the 100 Way• is Chapter members and volunteers providing personal and professional guidance, development and coaching for community youth with the purpose of strengthening them as individuals, community citizens and future professionals.
The goal of Mentoring the 100 Way& is to build trusted mentor/mentee relationships over a period of time of at least a school year, but preferably for multiple years. Effective Mentoring the 100 Way• is considered to be two-way, face-to face, individual or group mentor/mentee interaction occurring weekly or at least bi-monthly and supplemented by phone, e-mail, and/or other virtual communication.
A 100 Mentor is a Chapter member who engages regularly with his mentee(s) in a manner consistent with the purpose and objectives of Mentoring the 100 Way& as defined above and in one or more Types of Mentoring as defined below.
Definition of the Types of Mentoring the 100 Way®
• 1 to 1: one Chapter member matched with one Collegiate 100 member or youth mentee; a Collegiate 100 member matched with one youth mentee.
• Group: one Chapter member or Collegiate 100 member matched with a small group * (2-4) of mentees
• Team: small group (e.g., 2-4) of Chapter members or Collegiate 100 members matched with a small group* (6-8) of mentees
• Peer to Peer: youth mentoring youth; Collegiate 100 members mentoring collegiates; Chapter members mentoring other Chapter members or other adults.
Definition of Mentoring Support Roles
• Substitute Mentor: a 100 member who occasionally engages in one or more of the Mentoring the 100 Way•
activities in a manner consistent with the purpose and objectives of Mentoring the 100 Way• as defined above
• Role model: a person who just attends functions and programs and interacts with young person or peer without establishing a consistent two-way communication for at least a school year
• Facilitator : a person who just coordinates the delivery of a program or curriculum
• Presenter: a person who just gives a presentation on a theme or topic area
• Chaperone: a person who just provides adult supervision of youth during Chapter activities
• Financial Supporter: a person who financially supports the chapter but does not regularly participate in any other category
• Non-Member Volunteer: a non-member engaged in Mentoring the 100 Way •or mentoring support activities
• Mentoring the 100 Way Across a Lifetime• is considered to be mentoring that can happen at all stages of a mentee's life, not just limited to the youth phase. However, it does not necessarily mean that 100 mentors have to mentor the same youth/person for the rest of their lives.
Integration of Four for the Future means working to ensure that there is a MENTORING element in all of our Education, Health & Wellness, Economic Empowerment, and Leadership initiatives. Other programmatic activities of Chapters can also be integrated into the core Mentoring Program as much as possible.
*Best practice is no greater than a 1:4 mentor/mentee ratio.
In addition to delivering a core curriculum through their global network of chapters, 100 Black Men offer the following training opportunities to members, mentees, parents and civic organizations as they mentor across a lifetime.
Mentoring Training & Certification • Mentoring Summits • Peer Mentor Development Family Mentor Development • Counseling and Skills Development • Behavior Management • Communications Skills Training • Leadership Development
THE 100 MENTORING MOVEMENT A FOUNDATIOIN FOR SUCCESS
Mentors, along with parents and the community, provide a winning foundation for support, counsel, friendship, reinforcement and positive examples for modeling. The members of 100 Black Men have a proven success record that What They See Is What They'll Be ®
and that mentoring is a powerful tool for helping young people fulfill their potential.
Mentoring Across A Lifetime will require more mentors, additional mentoring programs and financial support. To learn more about this and other 100 Black Men initiatives, become a volunteer or make a financial contribution visit: www.lOOblackmen.org
100 Mentoring Movement Part IV
The outline for the regional and national training curriculum (the 100 Mentoring Academy) comes straight from the Interest Group Application and Chapter application. Plus:
Review Of Non-Profit Laws
Review Of 100 Website
Forming A Non-Profit In Your State
Opening A Bank Account
Applying For IRS 501(C)3 Status
Mentoring The 100 Way Across A Lifetime® Defined
Program Logic Model
Programmatic Pillars Of 100 Black Men Of America, Inc.
Membership Roster Template
Identifying Corporate Partners
Identifying Community Partners
Developing And Executing A Fundraising Plan
Social Media Do’s And Don’ts
Sample Governamce Models